Hi there,
I’ve been noticing something important about how professionals are using LinkedIn — and how opportunity is showing up for some people and not others.
LinkedIn isn’t just a place to list experience anymore.
It’s where personal branding turns into opportunity.
The professionals getting ahead right now aren’t louder, trendier, or more “online.”
They’re clearer.
Clear about what they do.
Clear about what they stand for.
And clear in how they communicate it publicly.
Personal branding isn’t about ego.
It’s about making sure the right people understand your value — before you ever speak to them.
I recorded a short video breaking down why this shift matters, especially for experienced professionals and Gen X leaders.
If you’ve ever felt overlooked despite your experience, this will resonate.
Talk soon,
Gracie 🌻
The LinkedIn Lady